Mission and Values


Ensure support for and active participation in hunting and the shooting sports for future generations.


An America where hunting and the shooting sports are an integral part of mainstream culture and where hunters and shooters are widely recognized as premiere conservation contributors.


Facilitate the promotion and growth of hunting and the shooting sports and the education of the public on the contributions that hunters and shooters make towards wildlife conservation.

The Council to Advance Hunting and the Shooting Sports was formed by the leaders in the Conservation community to take a fresh look at the business of recruiting and retaining hunters and shooters and to develop new and sustainable strategies and tactics to solicit, engage and support these groups so vital to Conservation and America’s heritage.

The Council’s strength, and this unique opportunity, comes from the depth and breadth of its stakeholders and the powerful assets they bring to bear.

Leverage is at the core of the Council’s mandate.

State fish and wildlife agencies’ operations run on top of a significant infrastructure that touches tens of millions of outdoor enthusiast each and every year. Agencies manage the wildlife resources and they manage access to hunter education and hunting opportunities. They administer the licensing system to ensure safe and ethical participation that also generates millions of dollars of dedicated licensing revenue.

NGO’s, Conservation organizations and Membership groups unify an unmatched passion for the outdoors amongst their respective members. They provide focus of key areas of infrastructure including funding critical habitat. Partnerships with state agencies on efforts to bring young people into the hunting and shooting communities along with significant efforts through advocacy to ensure that legal protections are preserved for hunting and shooting.

Maintaining America’s hunting and recreational shooting traditions is important for many reasons, chief among them being that the hunting and sport shooting industries provide thousands of jobs annually. Also, hunters and target shooters are essential to species management and habitat conservation through the funds they donate to conservation, as well as the excise taxes they pay on hunting and shooting equipment.

Each year millions of Americans take to the nation’s forests, fields and ranges to hunt and target shoot. The number is larger when a longer time frame is considered because many sportsmen do not hunt or shoot targets every year.

For this reason, it is essential that the American traditions of hunting and target shooting be continued.